Why Dri Umbrellas Are the Ultimate Corporate Gift (The Reasons Are Endless, But We Chose Our Top 5.)
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I don’t think it’s a hot take to say that within the last ten years or so, corporate swag has gone from “Wahoo, free stuff!” to “Thanks but no, thanks. That spiral notebook is so small it won’t even fit my to-do list.”
At this point, some people just totally pass on the promotional gifts.
It could be because their favorite Instagram star is anti-single use plastic.
Or maybe they spent the pandemic Marie Kondo’ing their life and those objects don’t spark joy anymore.
Or it could be because their junk drawer at home is already overflowing.
But I don’t think the negative narrative around corporate swag has anything to do with the swag itself - it’s the quality of it.
No one needs another pen that runs out of ink mid-signature (my personal nightmare) or a tote bag that splits at the bottom after the first farmer’s market of the season.
They need quality gifts that:
- They’ll actually use
- Will last a long time
- Are pretty
- If they are influenced by TikTokers (and scientists), are good for the planet
*The order of importance over the above is very subjective. Know your audience.
Let’s break down why Dri umbrellas are literally, hands down, the uncontested best corporate gift you can give.
Please ignore the total bias.
1. Hello Inexpensive Brand Exposure - Let’s Be Partners!
You can use corporate swag to show your appreciation for employees AND create free marketing by choosing an item that people don’t just keep, they actually use. Repeatedly, and in public!
Your corporate recipients become your brand ambassadors - without the $5,000/per post influencer partnership fee.
2. They Solve a Real Problem
Rain happens. Typically right after someone says, “Come on - we’ll be fine without jackets!”
Lie. Liar said that.
A Dri umbrella isn’t just swag—it’s a solution.
3. They Make Your Brand Look Good (Literally)
Umbrellas don’t end up shoved in desk drawers, never to be seen again.
They go outside. Into the world. Into the rain. Into crowded city streets and busy events where there are lots of eyeballs. Those eyeballs see your brand name on a Dri umbrella and let me tell you - that logo POPS.
Having these umbrellas in the wild makes your brand:
- Visible
- Moving
- Associated with saving the day
You’re not just giving a gift—you’re creating a billboard that people can’t drive by going 90 MPH on the interstate.
4. They’re Aren’t the Cheap Tote That Unravels As You Gift It
We’ve all received that one giveaway item that feels like it might disintegrate if you look at it too hard.
Dri umbrellas are different. They say:
“We care about quality. Also - we’ve literally got your back.”
That non-verbal message matters. A sturdy, well-designed umbrella quietly communicates that your company invests in quality products with the environment in mind.
In other words, Acts of Service and Gifts are your love languages.
5. They Make You Look Like You Have Your Life Together
There are two kinds of people:
- People who get caught in the rain
- People who brought an umbrella
By gifting an umbrella, you're really gifting your employee the opportunity to stop showing up for your meetings looking like a raccoon with mascara running down their face because they got caught in a storm.
Yes, I am speaking from personal experience. I was the raccoon. It was me.
Speaking of, if anyone knows a good waterproof mascara brand, you know what to do in the comments.
Final Thoughts: Be the Company That Gets It Right
It’s super kind and thoughtful of you as a corporation to get your employees any gift at all. Truly - there are many companies that don’t!
But if you’re willing to be the do-gooders that invests in gifts to keep their employees happy, pens just ain't the way. Unless it’s like a really nice ball point one. Then you stand a chance!
But a Dri umbrella hits all the sweet spots. They're:
- Practical
- High-quality
- Sustainable
- Actually appreciated
So the next time you're choosing corporate swag, ask yourself:
“Do I want to give people something they’ll ignore…or something that will get used? Again and again. In the wild. In the rain. And perhaps most importantly, in front of other potential customers...”
You know the answer.
Go with the umbrella.
Your employees (and their suede shoes) will thank you.